Select the right tools for the job.
In my experience, companies with professional capability statements and websites are awarded more tenders than those who do not.
I don't want to trick you here! Having a professional capability statement and a website won't guarantee you win the next tender, however not having one will certainly make your job harder.
When you are engaged in a business to business (B2B) company, having a professionally presented capability statement and website can assist with:
A capability statement is essentially the printed version of your website - they work hand in hand. Of course, it isn't just a copy and paste job, but the content created for the capability statement is very useful for building or refreshing a website.
I'd love to help you create a professional capability statement and website that can be used to showcase the capability, credibility and professionalism of your business. Or if you have these in place already, and they simply need a re-fresh, I'd love to help! I offer no obligation, a complimentary review of your business tools.
I don't want to trick you here! Having a professional capability statement and a website won't guarantee you win the next tender, however not having one will certainly make your job harder.
When you are engaged in a business to business (B2B) company, having a professionally presented capability statement and website can assist with:
- Leaving a great impression with prospective clients
- Summarising your credibility and capability as a business
- Enable cross selling from department to department
- Assist with tenders
- Assist with expressions of interest
- Enable word of mouth business to grow
A capability statement is essentially the printed version of your website - they work hand in hand. Of course, it isn't just a copy and paste job, but the content created for the capability statement is very useful for building or refreshing a website.
I'd love to help you create a professional capability statement and website that can be used to showcase the capability, credibility and professionalism of your business. Or if you have these in place already, and they simply need a re-fresh, I'd love to help! I offer no obligation, a complimentary review of your business tools.
Capability statement + website = great investment.
What makes a great tendering tool kit?
If you are bidding for work through tenders or expressions of interest and you have a website and capability statement already, here are a few pointers you can use to conduct your own review right now:
- Your website needs to be responsive, which means it automatically resizes for smartphones, tablets and computers
- The photos and information on your website need to be current
- Ensure your website has a SSL Certificate (google loves this)
- Your capability statement includes current photos and text
- You use case studies, examples or experience to showcase your expertise
- Your contact details on your website and capability statement are easy to use (and easy to find again)