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Old school: cut through the digital.

18/4/2017

 
Old School Marketing Roxanne Grey
In today’s digital world everything changes minute-by-minute, which can make it hard to decipher what’s worth the investment and what is not when it comes to your marketing. Buyers are consuming new information every single day, so how exactly do we capture and keep a buyer’s attention?
With so many different tools available in the digital marketing world, it can be overwhelming. If it’s overwhelming for you, it may be overwhelming for your customers too.

When everyone is zigging, by zagging you can stand out. If digital marketing represents zigging, why not zag with some old school print?

A professionally printed brochure can cut through the clutter and noise and deliver a personal, tangible, impressive message to your prospective customers.

Here are some examples of what I mean by old school print:
  • Company introduction
  • Company brochure
  • Catalogue
  • Capability statement
  • Case studies
  • Product brochures
  • Staff profiles

Print prices are becoming more and more affordable. So for your next campaign, consider zagging with old school print. It’s a great way to re-connect with current and previous clients! It’s a perfect tool to ensure they know everything you offer.
​
Good luck!

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Roxanne Grey - Marketing Consultant
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