Congratulations to all of the winners at the 2018 Australian Marketing Institute's night of nights. I felt privileged and honoured to be a judge of this year's awards.
Ever walked into a room ready for an event and just didn't get 'that feeling'?
Creating an atmosphere at any sort of event can be a tricky ask. You need to ensure you can get people into the right mood. Not pump them up too much, if your event is quite serious, but not keep them too flat if you're setting up a jam packed workshop with an awesome keynote speaker. This will leave your keynote speaker with all the hard work in trying to set the tone!
Here are a few sure fire ways music can help you get that feeling: